Market Share by Top Websites

1 gamerDNA is leading in Top 1M Sites and The Entire Web.

2 i-Behavior is leading in Top 100K Sites.

Websites Categories

1 gamerDNA has better usage coverage in more websites categories. Including People & Society, Games, Arts & Entertainment, Video Games and 131 other categories.

2 i-Behavior is leading in Food & Grocery Retailers.

Geography

1 gamerDNA is leading in most countries, including United States, Russia, United Kingdom, Brazil and 72 other countries.

2 i-Behavior is leading in Denmark, Tanzania, Puerto Rico and Austria.