Ghostery is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Ghostery has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 71 other categories.
Open AdExchange is leading in Marketing & Advertising, Travel, Newspapers, Law & Government and 11 other categories.
Ghostery is leading in most countries, including United States, Canada, Russia, United Kingdom and 46 other countries.
Open AdExchange is leading in Denmark, Sweden, Malta and Greenland.