Ghostery is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Ghostery has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Autos & Vehicles, Sports and 50 other categories.
Open AdExchange is leading in Business & Industry, People & Society, Internet & Telecom, Marketing & Advertising and 14 other categories.
Ghostery is leading in most countries, including United States, Canada, United Kingdom, Russia and 30 other countries.
Open AdExchange is leading in Denmark, Sweden and Guatemala.