In terms of market share, Giant Realm is clearly lagging behind, losing to Open AdExchange in all segments.
Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Marketing & Advertising and 23 other categories.
Giant Realm is leading in Arts & Entertainment, Video Games, Games, Animation & Comics and 8 other categories.
Giant Realm is leading in most countries, including United States, Australia, India, Croatia and 2 other countries.
Open AdExchange is leading in Denmark, Norway, Sweden and United Kingdom.