In terms of market share, GlobalTakeoff is clearly lagging behind, losing to Simple AdServer in all segments.
GlobalTakeoff has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, TV & Video and 41 other categories.
Simple AdServer is leading in Consumer Electronics, Motorsports and Sports.
GlobalTakeoff is leading in most countries, including India, United States, Brazil, Sri Lanka and 13 other countries.
Simple AdServer is leading in United Kingdom and Hungary.