Gorilla Nation is leading in Top 100K Sites and Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 83 other categories.
Gorilla Nation is leading in Arts & Entertainment, Games, Video Games, Autos & Vehicles and 25 other categories.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, Canada and 20 other countries.
Gorilla Nation is leading in Mexico, Romania, Greece, Philippines and 12 other countries.