Market Share by Top Websites

1 Unica is leading in Top 100K Sites and Top 1M Sites.

2 Granify is leading in Top 10K Sites.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Science & Education, Finance, Health, Computers Electronics & Technology and 13 other categories.

2 Granify is leading in Lifestyle, Food & Drink, E-commerce & Shopping, Hobbies & Leisure and 3 other categories.

Geography

1 Unica is leading in most countries, including United States, United Kingdom, Japan, Canada and 50 other countries.

2 Granify is leading in Denmark, Indonesia, Latvia, Costa Rica and 3 other countries.