Market Share by Top Websites

1 Proclivity is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Grapeshot is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Proclivity has better usage coverage in more websites categories. Including Health, Sports, Business & Industry, Football and 24 other categories.

2 Grapeshot is leading in News & Media, Newspapers, People & Society, Magazines & E-Zines and 16 other categories.


1 Grapeshot is leading in most countries, including United Kingdom, Ireland, Russia, Germany and 11 other countries.

2 Proclivity is leading in United States, Brazil, India, Austria and 5 other countries.