Market Share by Top Websites

2 In terms of market share, Harren Media is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Harren Media has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, Games and 15 other categories.

2 Open AdExchange is leading in Shopping, Business & Industry, Law & Government, Tourism and 10 other categories.

Geography

1 Harren Media is leading in most countries, including Brazil, Peru, Indonesia, Argentina and 26 other countries.

2 Open AdExchange is leading in Denmark, Sweden, Norway, Latvia and one other country.