Market Share by Top Websites

1 Parrable is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Hi-Media Performance is clearly lagging behind, losing to Parrable in all segments.

Websites Categories

1 Hi-Media Performance has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Computer & Electronics and 50 other categories.

2 Parrable is leading in Business & Industry, Shopping, News & Media, Food & Drink and 37 other categories.


1 Parrable is leading in most countries, including China, United States, Netherlands, Canada and 31 other countries.

2 Hi-Media Performance is leading in France, Belgium, Brazil, India and 25 other countries.