In terms of market share, Hi-Media Performance is clearly lagging behind, losing to TapIt! in all segments.
Hi-Media Performance has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Internet & Telecom, People & Society and 61 other categories.
TapIt! is leading in TV & Video, Jewelry, Maps, Business Services and 2 other categories.
Hi-Media Performance is leading in most countries, including France, Belgium, Germany, Morocco and 25 other countries.
TapIt! is leading in United States, Spain, China, India and 4 other countries.