Market Share by Top Websites

2 In terms of market share, HitSniffer is clearly lagging behind, losing to Popcorn Metrics in all segments.

Websites Categories

1 HitSniffer has better usage coverage in more websites categories. Including Community & Society, Computers Electronics & Technology, News & Media, Health and 3 other categories.

2 Popcorn Metrics is leading in Business & Consumer Services, Science & Education, Finance, Arts & Entertainment and one other category.

Geography

1 HitSniffer is leading in most countries, including United States, Australia, Russia, Armenia and 7 other countries.

2 Popcorn Metrics is leading in Spain, United Kingdom, Austria, Belgium and 6 other countries.