Market Share by Top Websites

1 Rocket Fuel is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, HitTail is clearly lagging behind, losing to Rocket Fuel in all segments.

Websites Categories

1 HitTail has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Shopping and 155 other categories.

2 Rocket Fuel is leading in Travel, Autos & Vehicles, Accommodation & Hotels, Car Buying and 42 other categories.

Geography

1 Rocket Fuel is leading in most countries, including United States, Japan, United Kingdom, Germany and 71 other countries.

2 HitTail is leading in India, Indonesia, South Africa, China and 44 other countries.