In terms of market share, HotTraffic is clearly lagging behind, losing to SearchRev in all segments.
SearchRev has better usage coverage in more websites categories. Including Shopping, Business & Industry, People & Society, Arts & Entertainment and 55 other categories.
HotTraffic is leading in Marketing & Advertising, Jobs & Employment, Motorsports, Consumer Electronics and one other category.
SearchRev is leading in most countries, including United States, Russia, France, India and 17 other countries.
HotTraffic is leading in Netherlands.