Market Share by Top Websites

1 SmartLook is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, HoverOwl is clearly lagging behind, losing to SmartLook in all segments.

Websites Categories

1 SmartLook has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Internet & Telecom and 171 other categories.

2 HoverOwl is leading in Healthcare Industry.

Geography

1 SmartLook is leading in most countries, including Brazil, Czech Republic, Italy, Spain and 104 other countries.

2 HoverOwl is leading in Macedonia.