Hype Exchange is leading in Top 100K Sites.
Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 43 other categories.
Hype Exchange is leading in Movies, Celebrities & Entertainment News, Womens Interests and Marketing & Advertising.
Kitara Media is leading in most countries, including United States, Canada, India, Brazil and 32 other countries.
Hype Exchange is leading in Korea Republic.