Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Hype Exchange is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Optimatic has better usage coverage in more websites categories. Including Business & Industry, Games, Online, News & Media and 19 other categories.

2 Hype Exchange is leading in Arts & Entertainment.

Geography

1 Optimatic is leading in most countries, including United States, Israel, United Kingdom, Ukraine and 18 other countries.

2 Hype Exchange is leading in South Korea and Argentina.