In terms of market share, Hype Exchange is clearly lagging behind, losing to Simple AdServer in all segments.
Hype Exchange has better usage coverage in more websites categories. Including Arts & Entertainment.
Simple AdServer hasn't got a lead over Hype Exchange in any websites category.
Hype Exchange is leading in most countries, including United States, Australia, China and Russia.
Simple AdServer hasn't got a lead over Hype Exchange in any country.