In terms of market share, Hype Exchange is clearly lagging behind, losing to Simple AdServer in all segments.
Hype Exchange has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Movies, People & Society and 11 other categories.
Simple AdServer is leading in Computer & Electronics, Adult, Autos & Vehicles, Motorsports and 5 other categories.
Hype Exchange is leading in most countries, including United States, Austria, Ukraine, Turkey and 6 other countries.
Simple AdServer is leading in Hungary, Russia and United Kingdom.