Market Share by Top Websites

1 IAI Shop is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Nexternal is clearly lagging behind, losing to IAI Shop in all segments.

Websites Categories

1 IAI Shop has better usage coverage in more websites categories. Including Lifestyle, E-commerce & Shopping, Sports, Home & Garden and 14 other categories.

2 Nexternal is leading in Food & Drink, Science & Education, Community & Society and News & Media.


1 IAI Shop is leading in most countries, including Poland, Germany, Czech Republic, United Kingdom and 49 other countries.

2 Nexternal is leading in United States, Canada, Brazil, South Korea and 7 other countries.