Market Share by Top Websites

1 iCrossing is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Lead Forensics is leading in Top 1M Sites.

Websites Categories

1 iCrossing has better usage coverage in more websites categories. Including People & Society, Shopping, Arts & Entertainment, News & Media and 106 other categories.

2 Lead Forensics is leading in Business & Industry, Internet & Telecom, Computer & Electronics, Marketing & Advertising and 49 other categories.


1 Lead Forensics is leading in most countries, including United Kingdom, United States, India, Netherlands and 69 other countries.

2 iCrossing is leading in Brazil, Japan, Israel, Taiwan and 13 other countries.