Market Share by Top Websites

1 iCrossing is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, WOW Analytics is clearly lagging behind, losing to iCrossing in all segments.

Websites Categories

1 iCrossing has better usage coverage in more websites categories. Including People & Society, Shopping, Arts & Entertainment, News & Media and 117 other categories.

2 WOW Analytics is leading in Business & Industry, Computer & Electronics, Internet & Telecom, Software and 34 other categories.


1 WOW Analytics is leading in most countries, including United Kingdom, India, Australia, Ireland and 47 other countries.

2 iCrossing is leading in United States, Brazil, Canada, Germany and 29 other countries.