Market Share by Top Websites

1 Nielsen NetRatings is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, iGoDigital is still behind Nielsen NetRatings in all market share segments.

Websites Categories

1 Nielsen NetRatings has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Marketing & Advertising and 173 other categories.

2 iGoDigital is leading in Clothing, Sports, Jobs & Employment, Home & Garden and 32 other categories.

Geography

1 Nielsen NetRatings is leading in most countries, including Italy, United States, Australia, Russia and 173 other countries.

2 iGoDigital is leading in Ethiopia, Palestinian Territories, Liechtenstein, Tokelau and 2 other countries.