Market Share by Top Websites

1 Insider is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, IndexTools is clearly lagging behind, losing to Insider in all segments.

Websites Categories

1 Insider has better usage coverage in more websites categories. Including Shopping, Business & Industry, Travel, Arts & Entertainment and 18 other categories.

2 IndexTools is leading in Computer & Electronics and Law & Government.


1 Insider is leading in most countries, including Turkey, Russia, Poland, Indonesia and 69 other countries.

2 IndexTools is leading in United States, China, Canada, Denmark and 6 other countries.