Market Share by Top Websites

1 InMobi is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to InMobi in all segments.

Websites Categories

1 InMobi has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Computer & Electronics and 39 other categories.

2 LiftDNA is leading in Online Marketing, Magazines & E-Zines and Football.

Geography

1 InMobi is leading in most countries, including India, Indonesia, United Kingdom, Azerbaijan and 16 other countries.

2 LiftDNA is leading in United States, Germany, Sweden, Denmark and 6 other countries.