Market Share by Top Websites

1 InMobi is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to InMobi in all segments.

Websites Categories

1 InMobi has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Computer & Electronics and 42 other categories.

2 LiftDNA is leading in Online Marketing and Football.

Geography

1 InMobi is leading in most countries, including India, Indonesia, United Kingdom, Japan and 13 other countries.

2 LiftDNA is leading in United States, Turkey, Viet Nam, South Africa and 11 other countries.