Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, InMobi is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Clothing, Business & Industry, Games and 43 other categories.

2 InMobi is leading in Arts & Entertainment, Internet & Telecom, People & Society, Computer & Electronics and 26 other categories.

Geography

1 Mercent is leading in most countries, including United States, Canada, Russia, Philippines and 48 other countries.

2 InMobi is leading in India, Indonesia, Azerbaijan, Poland and 5 other countries.