Market Share by Top Websites

1 TradeTracker is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, InMobi is clearly lagging behind, losing to TradeTracker in all segments.

Websites Categories

1 TradeTracker has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Travel and 187 other categories.

2 InMobi is leading in Sports News and Camps.

Geography

1 TradeTracker is leading in most countries, including Netherlands, Finland, Hungary, Belgium and 88 other countries.

2 InMobi is leading in Pakistan, Azerbaijan and Saudi Arabia.