Market Share by Top Websites

1 PubMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Innity is still behind PubMatic in all market share segments.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, News & Media and 203 other categories.

2 Innity is leading in Religion & Spirituality, Addictions, Child Health and Philanthropy.

Geography

1 PubMatic is leading in most countries, including United States, India, Spain, Brazil and 145 other countries.

2 Innity is leading in Malaysia, Indonesia, Thailand, Hong Kong and 7 other countries.