Market Share by Top Websites

1 InsightExpress is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, mParticle is clearly lagging behind, losing to InsightExpress in all segments.

Websites Categories

1 InsightExpress has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 93 other categories.

2 mParticle is leading in Restaurants & Delivery, Banking, Car Buying, Relationships & Dating and 4 other categories.

Geography

1 InsightExpress is leading in most countries, including United States, Germany, France, China and 41 other countries.

2 mParticle is leading in Taiwan.