Market Share by Top Websites

1 InsightExpress is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, mParticle is clearly lagging behind, losing to InsightExpress in all segments.

Websites Categories

1 InsightExpress has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 91 other categories.

2 mParticle is leading in Newspapers, Restaurants & Delivery, Banking, Domain Names & Register and 6 other categories.


1 InsightExpress is leading in most countries, including United States, United Kingdom, China, Brazil and 43 other countries.

2 mParticle is leading in United Arab Emirates and Palestinian.