Market Share by Top Websites

1 InsightExpress is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimost is clearly lagging behind, losing to InsightExpress in all segments.

Websites Categories

1 InsightExpress has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Shopping and 70 other categories.

2 Optimost is leading in Finance, Business & Industry, Insurance, Internet & Telecom and 34 other categories.

Geography

1 InsightExpress is leading in most countries, including United States, Canada, India, Australia and 40 other countries.

2 Optimost is leading in Great Britain, Italy, Ireland, Portugal and 21 other countries.