Market Share by Top Websites

1 InsightExpress is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, TruEffect is still behind InsightExpress in all market share segments.

Websites Categories

1 InsightExpress has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 85 other categories.

2 TruEffect is leading in Performing Arts, Transportation & Logistics, Video Games, Technology News and 14 other categories.


1 InsightExpress is leading in most countries, including United States, Brazil, Canada, Russia and 36 other countries.

2 TruEffect is leading in Greece, Guam, Hong Kong, Cote d Ivoire and 4 other countries.