Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, interclick is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Business & Industry, People & Society and 67 other categories.

2 interclick is leading in Career & Education, Universities & Colleges, News & Media, Technology News and 24 other categories.

Geography

1 Mercent is leading in most countries, including United States, Canada, United Kingdom, Russia and 48 other countries.

2 interclick is leading in Japan, Korea Republic, China, Czech Republic and 3 other countries.