Market Share by Top Websites

1 OMG is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 interclick is leading in Top 10K Sites.

Websites Categories

1 OMG has better usage coverage in more websites categories. Including Shopping, Coupons, Business & Industry, Travel and 88 other categories.

2 interclick is leading in Universities & Colleges, Food & Drink, Restaurants & Delivery, Sports and 13 other categories.

Geography

1 OMG is leading in most countries, including India, United Kingdom, Poland, Russia and 44 other countries.

2 interclick is leading in United States, Ecuador, Iran, Latvia and 2 other countries.