Market Share by Top Websites

1 Refined Labs is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, interclick is clearly lagging behind, losing to Refined Labs in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including People & Society, Business & Industry, Career & Education, Universities & Colleges and 45 other categories.

2 Refined Labs is leading in Arts & Entertainment, Autos & Vehicles, Car Rentals, Travel and 22 other categories.


1 Refined Labs is leading in most countries, including Germany, Austria, Denmark, France and 22 other countries.

2 interclick is leading in United States, Canada, Czech Republic, Ecuador and 9 other countries.