Market Share by Top Websites

1 SpecificClick is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, interclick is clearly lagging behind, losing to SpecificClick in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 117 other categories.

2 interclick is leading in Universities & Colleges, Office Products, Environment, Relationships & Dating and 5 other categories.

Geography

1 SpecificClick is leading in most countries, including United States, France, Indonesia, Norway and 44 other countries.

2 interclick is leading in Mexico, Zambia, Belgium, Korea Republic and 2 other countries.