In terms of market share, InterMundo Media is clearly lagging behind, losing to WebTrends Ads in all segments.
WebTrends Ads has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, People & Society, Arts & Entertainment and 18 other categories.
InterMundo Media is leading in Shopping, Internet & Telecom, Telecommunications, Consumer Electronics and 13 other categories.
WebTrends Ads is leading in most countries, including Canada, Indonesia, China, Argentina and 20 other countries.
InterMundo Media is leading in United States and Mexico.