In terms of market share, InterMundo Media is clearly lagging behind, losing to WebTrends Ads in all segments.
WebTrends Ads has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, People & Society, Arts & Entertainment and 19 other categories.
InterMundo Media is leading in Shopping, Internet & Telecom, Telecommunications, Home & Garden and 13 other categories.
WebTrends Ads is leading in most countries, including Canada, Costa Rica, Argentina, Australia and 16 other countries.
InterMundo Media is leading in United States, Mexico and Turkey.