InternetBrands is leading in Top 100K Sites and Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Computer & Electronics, Arts & Entertainment and 74 other categories.
InternetBrands is leading in Health, Autos & Vehicles, Career & Education, Jobs & Employment and 40 other categories.
Microsoft adCenter Conversion is leading in most countries, including United Kingdom, France, Canada, Australia and 17 other countries.
InternetBrands is leading in United States, Philippines, China, Turkey and 12 other countries.