InternetBrands is leading in Top 100K Sites and Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Computer & Electronics, Arts & Entertainment and 76 other categories.
InternetBrands is leading in Health, Autos & Vehicles, Career & Education, Jobs & Employment and 39 other categories.
Microsoft adCenter Conversion is leading in most countries, including United Kingdom, France, Canada, India and 17 other countries.
InternetBrands is leading in United States, Ukraine, Czech Republic, Brazil and 7 other countries.