InternetBrands is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 62 other categories.
InternetBrands is leading in Health, Shopping, Autos & Vehicles, Career & Education and 40 other categories.
YuMe is leading in most countries, including Spain, India, Sweden, Germany and 29 other countries.
InternetBrands is leading in United States, Brazil, Poland, South Africa and 4 other countries.