Interpolls is leading in Top 10K Sites and Top 100K Sites.
Interpolls has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Adult and 29 other categories.
LiftDNA is leading in Internet & Telecom, Business & Industry, Marketing & Advertising, Relationships & Dating and 7 other categories.
LiftDNA is leading in most countries, including United Kingdom, China, Denmark, Italy and 15 other countries.
Interpolls is leading in United States, Brazil, Russia, India and 7 other countries.