Market Share by Top Websites

1 Lijit is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Interpolls is clearly lagging behind, losing to Lijit in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 148 other categories.

2 Interpolls is leading in Fitness and Aerospace & Defence.

Geography

1 Lijit is leading in most countries, including United States, India, United Kingdom, Canada and 69 other countries.

2 Interpolls is leading in Latvia, Barbados, United Arab Emirates and Uruguay.