Interpolls is leading in Top 100K Sites.
Interpolls has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Adult and 23 other categories.
Open AdExchange is leading in Business & Industry, Shopping, Marketing & Advertising, Internet & Telecom and 20 other categories.
Interpolls is leading in most countries, including United States, Germany, Sri Lanka, Taiwan and 8 other countries.
Open AdExchange is leading in Denmark, Guatemala, Norway, Serbia and one other country.