Market Share by Top Websites

2 Interpolls is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Interpolls has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Adult and 22 other categories.

2 Open AdExchange is leading in Business & Industry, Shopping, Internet & Telecom, Marketing & Advertising and 20 other categories.

Geography

1 Interpolls is leading in most countries, including United States, Brazil, Philippines, India and 13 other countries.

2 Open AdExchange is leading in Denmark, United Kingdom, Sweden and Norway.