Market Share by Top Websites

1 SmartContext is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Interpolls is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Food & Drink, Cooking & Recipes and 65 other categories.

2 Interpolls is leading in Movies, Finance, Investing, Nursery & Playroom and 4 other categories.

Geography

1 SmartContext is leading in most countries, including Poland, Germany, United Kingdom, Russia and 12 other countries.

2 Interpolls is leading in United States, Brazil, Philippines, India and 7 other countries.