Market Share by Top Websites

1 Invite Media is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to Invite Media in all segments.

Websites Categories

1 Invite Media has better usage coverage in more websites categories. Including News & Media, People & Society, Arts & Entertainment, Technology News and 82 other categories.

2 MSN Ads is leading in Religion & Spirituality, Sports, Adult, Food & Drink and 39 other categories.


1 Invite Media is leading in most countries, including India, Great Britain, Canada, Germany and 59 other countries.

2 MSN Ads is leading in New Zealand, Timor-leste, Malaysia, Thailand and 13 other countries.