Market Share by Top Websites

1 Invite Media is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, Optimatic is clearly lagging behind, losing to Invite Media in all segments.

Websites Categories

1 Invite Media has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Technology News and 111 other categories.

2 Optimatic is leading in Online, Fashion & Modeling, Home & Garden, Products & Shopping and 4 other categories.

Geography

1 Invite Media is leading in most countries, including India, United Kingdom, Canada, Germany and 58 other countries.

2 Optimatic is leading in Venezuela, Serbia, Thailand, Panama and 3 other countries.