In terms of market share, InviziAds is clearly lagging behind, losing to Open AdExchange in all segments.
Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Marketing & Advertising and 22 other categories.
InviziAds is leading in Games, Arts & Entertainment, Video Games, Online and 16 other categories.
InviziAds is leading in most countries, including India, Brazil, United States, Russia and 15 other countries.
Open AdExchange is leading in Denmark, Sweden, Ukraine and Malta.