In terms of market share, InviziAds is clearly lagging behind, losing to Unicast in all segments.
InviziAds has better usage coverage in more websites categories. Including Games, Video Games, Computer & Electronics, Online and 10 other categories.
Unicast is leading in People & Society.
InviziAds is leading in most countries, including India, United States, Egypt, Brazil and 13 other countries.
Unicast hasn't got a lead over InviziAds in any country.