In terms of market share, InviziAds is clearly lagging behind, losing to Unicast in all segments.
InviziAds has better usage coverage in more websites categories. Including Games, Video Games, Online, Arts & Entertainment and 7 other categories.
Unicast is leading in People & Society, News & Media and Performing Arts.
InviziAds is leading in most countries, including United States, India, Russia, Germany and 10 other countries.
Unicast is leading in Brazil.