Market Share by Top Websites

1 iPerceptions is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Swoop is clearly lagging behind, losing to iPerceptions in all segments.

Websites Categories

1 iPerceptions has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Shopping and 140 other categories.

2 Swoop is leading in Food & Drink, Cooking & Recipes, Chats & Forums, Motorcycles and 26 other categories.

Geography

1 iPerceptions is leading in most countries, including United States, Canada, United Kingdom, Netherlands and 91 other countries.

2 Swoop is leading in Viet Nam, Pakistan, Cayman Islands, Bolivia and one other country.