Market Share by Top Websites

1 iPerceptions is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TurnTo is clearly lagging behind, losing to iPerceptions in all segments.

Websites Categories

1 iPerceptions has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Shopping, Car Buying and 155 other categories.

2 TurnTo is leading in Beauty & Fitness, Beauty, Skin Care, Music and 2 other categories.


1 iPerceptions is leading in most countries, including United States, Canada, United Kingdom, Australia and 69 other countries.

2 TurnTo is leading in Saudi Arabia and Venezuela.