In terms of market share, Kanoodle is clearly lagging behind, losing to WebTrends Ads in all segments.
Kanoodle has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Finance, Shopping and 51 other categories.
WebTrends Ads is leading in Business & Industry, Law, Law & Government, Music & Audio and 8 other categories.
Kanoodle is leading in most countries, including United States, United Kingdom, Brazil, Canada and 19 other countries.
WebTrends Ads is leading in Indonesia, Australia, Russia, Norway and 15 other countries.