In terms of market share, Kanoodle is clearly lagging behind, losing to WebTrends Ads in all segments.
Kanoodle has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Finance, Shopping and 49 other categories.
WebTrends Ads is leading in Business & Industry, Law & Government, Law, Music & Audio and 10 other categories.
WebTrends Ads is leading in most countries, including Japan, Indonesia, Australia, United Kingdom and 10 other countries.
Kanoodle is leading in United States, Canada, Germany, Brazil and one other country.