In terms of market share, Kanoodle is clearly lagging behind, losing to WebTrends Ads in all segments.
Kanoodle has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Finance, Shopping and 47 other categories.
WebTrends Ads is leading in Business & Industry, Law & Government, Law, Music & Audio and 12 other categories.
WebTrends Ads is leading in most countries, including Canada, United Kingdom, Indonesia, Australia and 19 other countries.
Kanoodle is leading in United States, Bulgaria, Croatia, Estonia and 3 other countries.