Market Share by Top Websites

1 Viacom Targeting is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, KeywordMax is clearly lagging behind, losing to Viacom Targeting in all segments.

Websites Categories

1 KeywordMax has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Relationships & Dating and 44 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, TV & Video, Music & Audio, People & Society and 35 other categories.

Geography

1 Viacom Targeting is leading in most countries, including Brazil, Italy, United States, Spain and 63 other countries.

2 KeywordMax is leading in Bulgaria, Canada, Slovakia, Singapore and 4 other countries.