Market Share by Top Websites

1 Proclivity is leading in Top 100K Sites and Top 1M Sites.

2 Knowledge Networks is leading in Top 10K Sites.

Websites Categories

1 Proclivity has better usage coverage in more websites categories. Including Sports, Health, Football, Business & Industry and 29 other categories.

2 Knowledge Networks is leading in People & Society, News & Media, Food & Drink, Beverages and 9 other categories.

Geography

1 Knowledge Networks is leading in most countries, including Canada, Israel, Japan, South Korea and 19 other countries.

2 Proclivity is leading in United States, Great Britain, Brazil, Germany and 7 other countries.