Market Share by Top Websites

1 Proclivity is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Knowledge Networks is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Proclivity has better usage coverage in more websites categories. Including Sports, Football, Health, Medicine and 27 other categories.

2 Knowledge Networks is leading in Religion & Spirituality and Visual Arts & Design.

Geography

1 Proclivity is leading in most countries, including United States, India, United Kingdom, Ukraine and 11 other countries.

2 Knowledge Networks is leading in Benin.