Market Share by Top Websites

1 Proclivity is leading in Top 100K Sites and Top 1M Sites.

2 Knowledge Networks is leading in Top 10K Sites.

Websites Categories

1 Proclivity has better usage coverage in more websites categories. Including Sports, Health, Football, Medicine and 26 other categories.

2 Knowledge Networks is leading in People & Society, News & Media, Food & Drink, Beverages and 12 other categories.

Geography

1 Proclivity is leading in most countries, including United States, United Kingdom, Germany, Costa Rica and 10 other countries.

2 Knowledge Networks is leading in France and Algeria.