Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Clothing, Coupons, Business & Industry and 58 other categories.

2 LiftDNA is leading in Relationships & Dating and Financial Management.

Geography

1 Mercent is leading in most countries, including United States, United Kingdom, France, Russia and 43 other countries.

2 LiftDNA is leading in Tuvalu, Singapore, Lithuania, Israel and one other country.